FÄLLES Bring back -
Folkets Hus
KEA BACHELOR PROJECT
CHALLENGE
How can we unite people and revive the spirit of "the People’s Home" Folkhemmet? The goal was to bridge social gaps through conversation by adapting the successful Danish community dining model, Absalon, to a Swedish setting.
INSIGHT
Swedes are not Danes. To dare to interact with strangers, we need structure and safety. True connection in Sweden requires a clear framework to feel comfortable.
IDEA
A brand concept that packages the unknown in a familiar, nostalgic aesthetic. By using the shared meal as a catalyst, we lower the threshold for connection and create a modern "Folkets Hus 2.0".
01. 23. 26
Copenhagen. Denmark
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